McClatchy Paper, The Wichita Eagle Streamlines Sales Efforts
(SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that The Wichita Eagle has selected the Relationals on-demand CRM platform to improve lead conversion and advertising sales processes.
The Wichita Eagle looks to improve sales team operations and has adopted Relationals for its unique CRM focus required for today's newspaper and media-related industries.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective Web 2.0 platforms available.
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