CRM Solution Implemented By Owner of Eight Newspapers
(SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the publishing and media industry, announced today that Calkins Media, owner and operator of eight newspapers including the Beaver County Times, Bucks County Courier Times, Burlington County Times, Ellwood City Ledger, Greene County Messenger, Uniontown Herald-Standard, South Dade News Leader and The Intelligencer (Doylestown, Pennsylvania), has selected the Relationals on-demand CRM platform for sales force automation and customer management.
Calkins Media and its set of print and online newspaper properties looks use Relationals to maximize their leads, build and retain customer relationships, and improve marketing to their advertisers. Relationals is the only CRM provider with the technology and expertise focused on servicing the newspaper and media-related advertising industry.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
