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Myrtle Beach Herald Community Newspaper to Streamline Advertising Sales
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the newspaper
and media industry, announced today that the Myrtle Beach Herald in South Carolina, has
selected the Relationals on-demand CRM platform to manage advertising operations and drive sales and marketing.
The Herald, a weekly paper with print and online versions, will use
Relationals to engage with local and national advertisers around community focused campaigns.
Relationals will provide the leading CRM for the newspaper industry and its expertise in helping small and surburban newspaper publishers.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
Floridian Provider of Seven Community Newspapers to Maximize Advertising Potential
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the newspaper
and media industry, announced today that Community News Publications of Lutz, Florida, has
selected the Relationals on-demand CRM platform to automate sales force
operations and marketing.
Community News Publications, who runs seven community papers including print and online, will use
Relationals to improve sales of advertising within the diverse Tampa suburbs.
Relationals, the leading CRM for the newspaper industry, was chosen
because of its expertise in the industry and for its commitment to helping surburban newspapers thrive.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
Georgia Newspaper to Focus on Streamlining Advertiser Relationships
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the publishing
and media industry, announced today that the Ledger-Enquirer of Columbus, Georgia, has
selected the Relationals on-demand CRM platform to automate sales force
operations and marketing.
The Ledger-Enquirer, who has a stable of local advertisers, will use Relationals to build and
deepen customer relationships in the modernizing Columbus area. Relationals, the leading CRM for the newspaper industry, was chosen because of its expertise in the industry as well as many proven installations with other McClatchy newspaper properties.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
McClatchy Newspaper in Boise Optimizes Advertising Sales
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the publishing
and media industry, announced today that the Idaho Statesman, has
selected the Relationals on-demand CRM platform to meet its sales force
automation, marketing and customer management goals.
The Idaho Statesman will use Relationals to build and
retain customer relationships with its set of national and local advertisers. Relationals, an expert in CRM for the newspaper industry, provided a fast implementation, help with customization and a unique time-to-value to allow the Statesman to streamline sales operations.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
CRM Solution Implemented By Owner of Eight Newspapers
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the publishing
and media industry, announced today that Calkins Media, owner and operator of eight newspapers including the Beaver County Times, Bucks County Courier Times, Burlington County Times, Ellwood City Ledger, Greene County Messenger, Uniontown Herald-Standard, South Dade News Leader and The Intelligencer (Doylestown, Pennsylvania), has
selected the Relationals on-demand CRM platform for sales force automation and customer management.
Calkins Media and its set of print and online newspaper
properties looks use Relationals to maximize their leads, build and retain customer relationships, and improve marketing to their advertisers. Relationals is the only CRM provider with the technology and expertise focused on servicing the newspaper and media-related
advertising industry.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective on-demand platforms available.
Storied Tabloid Newspaper Using Relationals to Drive Sales Efforts
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the publishing
and media industry, announced today that Philadelphia Daily News has
selected the Relationals on-demand CRM platform for lead optimization and streamlining advertising sales
The Philadelphia Daily News and its set of online newspaper properties looks leverage Relationals' unified, on-demand
CRM platform to streamline lead management, customer acquisition and customer service. Relationals can provide the Daily News with the analysis and productivity needed for sales representatives and sales managers in the highly competitive newspaper and media-related
advertising industry.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective Web 2.0 platforms available.
Wisconsin's Largest Newspaper Selects Leading Sales Force Automation Solution
(SUNNYVALE, CA) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the publishing and media industry, announced today that Milwaukee Journal Sentinel has selected the Relationals on-demand CRM platform to streamline their lead management and advertising sales processes.
"Relationals' ability to provide a complete 360-degree view of our leads and accounts is vital to our daily sales efforts," says Thomas Martin, project manager for Milwaukee Journal Sentinel. "We were able to integrate all of our disparate data sources into a single record of truth that our reps can immediately target and drive opportunities from."
Journal Sentinel's goal is to bring its sales team onto a unified platform to drive operations. Like for many other businesses, Relationals provided the key features and functionality required for today's newspaper and media-related challenges. Journal Sentinel expects to bring its entire sales team onboard.
About Milwaukee Journal Sentinel
Journal Sentinel Inc. publishes the flagship Milwaukee Journal Sentinel newspaper as well as a range of other print and electronic products, primarily serving southeast Wisconsin people and businesses. Journal Sentinel is committed to producing a newspaper that reflects the ever-changing world and fulfills the needs of readers and advertisers. In addition to the daily and Sunday newspaper, Journal Sentinel produces Web products and services through its Journal Interactive division, including JSOnline.com and PackerInsider.com. The company also offers direct mail and database marketing services, and the addition of a new printing facility in 2003 led to Journal Sentinel's recent entry to the business of commercial printing. Journal Sentinel Inc. is a Journal Communications' company. Sources: Scarborough Research, Comscore Media Metrics.
About Relationals
Relationals, a pioneer of robust, web-based, multi-tenant business applications, is a recognized leader in CRM and SFA solutions for sales, marketing and customer service. Relationals' highly adaptable CRM is helping major media industry leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline the processes of attracting, retaining, and servicing customers. Its success is the direct result of being one of the most easy-to-use, feature-rich, and cost effective Web 2.0 platforms available.
Columbus, Ohio's Primary Newspaper Using Relationals CRM
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the publishing
and media industry, announced today that The Columbus Dispatch in Ohio has
selected the Relationals on-demand CRM platform for lead management and advertising sales processes. The Dispatch and its family of media products looks to streamline lead and customer acquisition and management on Relationals' unified, on-demand CRM platform. Relationals provides the essential business intelligence and automated functionality needed for newspaper and media-related advertising efforts. About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective Web 2.0 platforms available.
Newspaper’s Sales Force to Automate Advertising Operations
(SUNNYVALE, CA — September 6, 2007) Relationals, the leader in customer relationship management (CRM) and sales force automation (SFA) for the publishing and media industry, announced today that St. Louis Post-Dispatch has selected the Relationals on-demand CRM platform to streamline their sales processes including lead management and targeting, marketing and outreach, opportunity management and advertiser support.
“No other system provides the comprehensive approach to ad sales operations more than Relationals,” says Jamie McGinnis, product manager for St. Louis Post-Dispatch. “Their proven value to the media industry and their pre-sales support efforts have been remarkable.”
The challenge faced by St. Louis Post-Dispatch to centralize sales operations to improve customer retention, identify new and missed opportunities, and streamline reporting. As for many of today’s newspaper and media-related businesses, Relationals provided the features and functionality required to meet and exceed those needs.
About The St. Louis Post-Dispatch
The St. Louis Post-Dispatch, the largest of Lee Enterprises’ 53 daily newspapers, is the center of a powerful media platform. That platform includes 37 weekly newspapers (the largest group of weeklies in the United States, with a distribution of 1.2 million), specialty publications, a large shared-mail advertising delivery program, and stltoday.com, the leading local website with more than 50 million page views per month. (NYSE: LEE).
McClatchy Paper, The Wichita Eagle Streamlines Sales Efforts
(SUNNYVALE, CA) Relationals, the leader in customer relationship
management (CRM) and sales force automation (SFA) for the newspaper and media industry, announced today that The Wichita Eagle has
selected the Relationals on-demand CRM platform to improve lead conversion and advertising sales processes.
The Wichita Eagle looks to improve sales team operations and has adopted Relationals for its unique CRM focus required for
today's newspaper and media-related industries.
About Relationals
Relationals, a pioneer of robust,
web-based, multi-tenant business applications, is a recognized leader
in CRM and SFA solutions for sales, marketing and customer service.
Relationals' highly adaptable CRM is helping major media industry
leaders – like Hearst, Gannett, Nielsen, and E.W. Scripps – streamline
the processes of attracting, retaining, and servicing customers. Its
success is the direct result of being one of the most easy-to-use,
feature-rich, and cost effective Web 2.0 platforms available.
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